Sales  Playbook

Your Road Map to Success

Structure – how you organize your sales force

  • Organization or “how you put the chess pieces on the board” actually creates the foundation for the most effective sales team (hunters vs. farmers, inside sales vs. outside sales, by territory, industry, products, services etc.) with the best strategy in your sales playbook
  • Recruiting: Who you hire…how you train them…what you pay them…are ALL key components of a growing sales team

Process – refers to how your company hunts for new business

  • Good prospecting systems and lead generation programs are the key to new sales
  • Also includes how you effectively cross-sell and upsell to your current customers to increase revenue

Training – involves developing and using an integrated 4-step presentation

  • During calls, many salespeople just “wing it”
  • SALESTALENT will develop an integrated Sales Presentation that will increase the closing ratio of each call

Metrics – how you measure productivity

  • We develop a customized sales metrics system for you so you can manage & measure how your team is performing
  • By accurate and consistent measurement, and making the necessary adjustments, you can increase productivity significantly.

All of these are important questions that will have a direct impact on how you will increase sales and we can help you with that based on our years of experience and knowledge in sales.

What Our Clients Say

Your Sales Playbook program was very good and well received by the participants. I look forward to your new book and working together again soon.

Bernie MeinekeDirector, Georgia State University/SBDC

Thanks for an awesome session today. The Playbook is excellent … we are all learning and now “see the light.”

Charlie CichettiPrincipal & Co-Founder, Sustainable Investment Group

Wow! This is the only expression I can offer after your sales and marketing seminar for NAWBO-Atlanta. Thank you for your time, talents and energy.

Victoria BradenPresident, NAWBO-Atlanta

We had a most successful year and I attribute much of that success to your excellent marketing strategy.

Catherine MasseyPresident, Legal Resources, Inc.

Jack Scherer…he is good, speaks professionally with pertinent detail of his subject…bring him back.

Georgia Society of CPAs

Your presentation helped emphasize the importance of marketing and provided the tools our clients can use to create a comprehensive sales and marketing plan.

Carlotta RobertsDirector, Kennesaw State University/SBDC

SALESTALENT would like to email you a free Sales Playbook proposal – how we can help your company increase its sales performance.

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SALESTALENT helps companies increase sales performance. Get Top Talent Now